BLOG / What is Apeel?
05.17.19

What is Apeel?

Author: Apeel Team

We hate to see a good thing go to waste. And that’s especially true when it comes to nutritious, delicious fruits and vegetables.  

It’s part of the reason we developed Apeel: to keep produce fresher longer. Apeel is Food Gone Good: the only sustainable plant-based solution that keeps moisture in and oxygen out so that quality can be maintained 2x longer. It also means more value is created from farmer to grocer to consumers at home and much less food goes to waste. That’s good news for our growing global population and for our planet. 

Apeel is inspired by nature’s own technology: from oranges to raspberries, every plant on Earth has a peel or skin that protects it. It’s these edible materials found in the skins, peels, and seeds of plants that enable Apeel to keep produce fresh 2x as long.

From these sustainable, plant-based materials, Apeel adds a little extra peel on produce to slow the rate of water loss and oxidation — the primary causes of spoilage.  That extra peel is completely edible, tasteless, and safe to eat. A variety of plant feedstocks can be used to create our formulations,  and luckily these ingredients exist in the peels, seeds, and pulp of all fruits and vegetables, in literally every bite of fruit we take. We think of these materials as building blocks, restructuring them in a way that allows us to iterate on what nature created, making our solution into a coating that can be applied to produce. So while nature is our foundation and inspiration, innovation and technology are how we apply those ingredients—it’s the best of both worlds, really.

We work with partners ranging from smallholder farmers and local, organic growers to the world’s largest food brands and retailers to provide delicious, nutritious and longer-lasting fruits and vegetables.

The good news for you? Apeel Avocados, Apeel Limes, Apeel Mandarins, organic Apeel Apples, and Apeel Cucumbers are available today in select stores. To find Apeel produce near you, use the store locator on our website, and get a taste of what it means to buy Food Gone Good. 

Store Locator