BLOG / What is Apeel?
05.17.19

What is Apeel?

Author: Apeel Team

Love fresh fruits and vegetables? Us too!

That’s why we developed Apeel: to keep produce fresher, longer. Apeel is the only post-harvest solution that creates an optimal microclimate inside of every piece of fruit, which leads to great quality, extended shelf life, and improved transportability. Apeel is founded on the belief that working with nature, not against it, we can promote more sustainable growing practices, better quality food, and less food waste — from the farm to your home.

It starts with a universal fact: from oranges to apples, avocados to raspberries, every plant on Earth has a peel or skin that protects it. It’s those materials found in the skins and peels of plants that hold the key to Apeel’s ability to keep produce fresh up to twice as long.

Made from these plant-derived materials, Apeel creates a little extra peel on produce to slow the rate of water loss and oxidation — the primary causes of spoilage. Yes, we can make Apeel from any kind of fruit or vegetable, although some are richer sources of the ingredients we need for Apeel — lipids and glycerolipids — than others.

Apeel is completely edible, tasteless, and safe to eat. A variety of plant feedstocks may be used to create our formulations, and the feedstock source can vary with seasonality and overall availability. Luckily these ingredients exist in the peels, seeds, and pulp of all fruits and vegetables, in literally every bite of fruit we take. Starting with something like a hyper compost cycle, our manufacturing process is designed to ensure purity and compliance with the high safety standards mandated by food safety regulatory authorities in all the markets where Apeel products are sold.

Today, Apeel formulations have been proven effective at reducing the rate of spoilage for dozens of USDA Certified Organic and conventional produce categories, from avocados to strawberries. We work with partners ranging from smallholder farmers and local, organic growers to the world’s largest food brands and retailers to provide great-tasting and longer-lasting fruits and vegetables.

The great news is that Apeel Avocados are available today. Use our store locator learn if your local grocer carries Apeel fruits and vegetables.